Explore: person » sergei-mavrodi
The Raspberry Blazer
The origins and significance of the raspberry blazer as an iconic element of the “New-Russian” wardrobe in the early 1990s.
View Artifact
TV Commercials for the MMM Pyramid Scheme
A series of 15-second TV spots advertising post-Soviet Russia's most successful pyramid scheme, MMM. The scheme's popularity derived from the simple action-reward structure of the TV spots, which presented a simultaneously winking and sincere vision of capitalist utopia.
View Artifact